Urbanedge — Privacy Policy

Introduction

This Privacy Policy explains how Urbanedge ("we", "us" or "our") collects, uses, stores and shares information when you visit or interact with our website and related services. We respect your privacy and are committed to protecting your personal information. Please read this policy carefully to understand our practices regarding your information and how we will treat it.

Scope

This policy applies to information collected through our website, mobile interfaces, customer support, marketing communications, and other online or offline interactions where this Privacy Policy is referenced. It does not apply to information collected independently by third parties (see "Third‑Party Services" below).

Information We Collect

We collect information needed to operate our services, improve your experience, and meet legal obligations. The categories include:

• Personal Information: name, email address, phone number, postal address, billing details when you contact us or create an account.
• Account & Transaction Data: account identifiers, order history, payment confirmations (we do not store full payment card numbers on our servers.)
• Usage Data: pages visited, features used, content preferences, IP address, device and browser information, timestamps, and referral data.
• Cookies & Tracking Technologies: cookies, local storage, and similar technologies used to recognize your device, remember preferences, and measure product performance.
• Communications: records of your communications with our support or sales teams, including messages, feedback, and survey responses.

How We Use Your Information

We use collected information for the following legitimate business purposes:

• Provide & Improve Services: to operate and maintain the website, process requests, deliver products or content, and improve functionality.
• Communications: to respond to inquiries, provide support, send important notices (account, security, and legal), and deliver marketing only when you have given consent where required.
• Personalization & Analytics: to personalize your experience, analyze usage patterns, and measure the effectiveness of our content and campaigns.
• Security & Fraud Prevention: to detect, investigate, and prevent fraudulent activity or security incidents.
• Legal & Compliance: to comply with legal obligations and enforce our terms of service.

Legal Basis for Processing (where applicable)

If you are located in the European Economic Area (EEA), we process personal data on one or more of the following legal bases: your consent, performance of a contract, compliance with a legal obligation, or our legitimate business interests (for analytics, fraud prevention, and service improvement). Where we rely on consent, you have the right to withdraw it at any time.

Sharing and Disclosure

We do not sell your personal information. We may share information in the following limited circumstances:

• Service Providers: third-party vendors who perform services on our behalf (payment processors, hosting, analytics, email delivery). These providers are contractually bound to use information only for the services they provide.
• Business Transfers: in connection with a merger, sale of assets, financing, or acquisition of all or a portion of our business.
• Legal Requirements: when required to comply with laws, respond to lawful requests, or protect our rights, users or the public.
• Aggregated or De‑identified Data: we may share non‑identifiable aggregated data for analytics and research purposes.

Third‑Party Services & Links

Our site may include links to third‑party sites and services that have their own privacy policies. We are not responsible for the content or privacy practices of those sites. Before providing information to any third party, please review their privacy policies.

Cookies and Tracking Technologies

Cookies are small text files stored on your device. We use cookies to remember preferences, secure sessions, and analyse site usage. You can control cookie preferences through your browser settings. Note that blocking certain cookies may affect site functionality.

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy, to comply with legal obligations, resolve disputes, and enforce our agreements.Retention periods vary depending on the data type and the reason it was collected.

Security

We implement reasonable technical and organizational measures to protect the personal information under our control from unauthorized access, use, alteration, or disclosure. These measures include access controls, encryption in transit, and periodic security testing. However, no system is completely secure; please use strong passwords and exercise caution when sharing sensitive information online.

Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Access: request a copy of information we hold about you.
• Correction: ask us to correct inaccurate or incomplete information.
• Deletion: request deletion of your data when there is no legal reason to retain it.
• Restriction: request restriction of processing in certain circumstances.
• Portability: obtain a machine‑readable copy of data you provided to us.
• Objection: object to processing based on legitimate interests or for direct marketing.
• Withdraw Consent: where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, contact us using the details in the "Contact Us" section below. We may ask for information to verify your identity before acting on requests.

International Transfers

Urbanedge operates in multiple jurisdictions and data may be transferred to and processed in countries other than your country of residence. When we transfer data internationally, we use appropriate safeguards such as standard contractual clauses, where required by law, to protect your data.

Children's Privacy

Our services are not intended for children under 13 (or a higher age where required by local law). We do not knowingly collect personal information from children. If you believe a child under the applicable age has provided us with personal data, contact us and we will take steps to remove the information.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal obligations. If we make material changes, we will provide notice by posting the updated policy on this page with a revised effective date. We encourage you to review this policy periodically.